Serious but not Tedious: Blending Fun and Science Effectively
Noah Falstein, a professional game developer since 1980, was among the first 10 employees at Lucasfilm Games/LucasArts, The 3DO Company, and Dreamworks Interactive. He recently served for four years as Google’s Chief Game Designer, working closely with their AR and VR projects, before leaving the company to pursue health/games opportunities. As a freelance game designer and producer, Falstein moved from earlier work on entertainment titles to focus primarily on health-related projects using games or game technology. Notable peer-reviewed projects he has contributed to include ReMission from Hopelab (helping teen cancer patients stay on their chemotherapy) and Neuroracer from Dr. Adam Gazzaley’s UCSF lab, researching attention training. Falstein was the first elected chairman of the International Game Developers Association and has published over 100 articles and book chapters. He is currently working with half a dozen health/neurogaming companies in roles such as Executive Advisor to Akili Interactive, the company that recently won FDA clearance for a video game to treat pediatric ADHD. He has spoken at over 200 conferences and universities around the world.